Looking for new clients, whether that means getting on the phone or creating direct mail enquiries, is one of the most brutal and tough aspects of doing sales & marketing work because it is a constant grind.
Reflecting on this past week, I did not do as much prospecting as last week, which saw me do dozens of prospecting emails and asking if I can send proposals, and this has to do with the fact I took 2 days off to go to Zanzibar for a mini break with my friend.
I think one of the biggest themes of looking for new business is wondering how I can convert them into buyers who will buy now, not next year or in 1 year from now.
Advertisements
